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The Art of Going Viral™

Some of my lore

Internet Clout · 2026

Created the Mob Wife Aesthetic and built a 220K+ audience through original series exploring technology and culture.



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Search on Dora

App & Brand Design

Multichain Block Explorer · 2023–2025

Product and visual design, animation, and video for a multichain explorer. A unified experience for discovering and navigating the onchain economy.

Product + Visual Design · Animation · Video

In Collaboration with Ann Chai


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appreciate

App Design

web3 Luxury Fashion · 2023

appreciate was an AI powered digital Proof of Ownership platform that generated unique item fingerprints from physical product scans, backed by verifiable credentials stored onchain. Establishing authenticated ownership and provenance for luxury goods.


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ØMO Deodorant

Product Design

Unilever RSA Design Awards · 2017

ØMO is a waste-free, reusable deodorant system made from biodegradable and recyclable materials, designed to eliminate 1.8 trillion plastic containers discarded annually in North America.

Product + Visual Design · Research

In Collaboration with Amina Musa, Steven Plat, Cherry Vong


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Foodie Galactica

Mini Game

Canada’s Food Guide · 2015

An educational mini game that teaches children healthy eating habits through Canada's Food Guide.

Product + Visual Design

In Collaboration with Samuel Yee